Small Market Meetings

MAR 2017

The Newspaper for Smaller Cities, Facilities and Planners.

Issue link: http://digital.smallmarketmeetings.com/i/792777

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March 2017 March 2 0 1 7 9 NAME Leah Zender TITLE Sales Manager ORGANIZATION Experience Columbus LOCATION Columbus, Ohio BORN Lima, Ohio EDUCATION Bachelor of Science in business administration, specializ- ing in marketing, The Ohio State University, Max M. Fisher College of Business CAREER HISTORY • Group sales intern: Columbus Zoo and Aquarium (1 year) • Membership manager: Experience Columbus (2 years) • Sales manager: Experience Columbus (1 year, 2 months) FAMILY Married HOBBIES Cooking, running, soccer • Contact the local CVB. You are the experts in what your group needs, but we are the experts in our destination, so take advantage of our insight and let us work with you to determine how we can best exceed the needs of your group. We can save you valuable time and energy in trying to find the perfect off-site venue, hotel, team-building activity, evening activity, etc. • We live in an experience-based world, so create a meeting that engages attendees in a personal, memorable way. Ask yourself, "What experience am I offering my attendees that they will never forget?" • Never stop learning. Part of your job, of course, is to provide learning opportunities for your attendees, but don't forget to take time to do so yourself. This is especially important as technology continues to evolve, and attendees always want the latest options available to them. From Snapchat filters to live streaming and beyond, arm yourself with the knowledge on how to successfully implement the ideas to secure the future of your event. Executive Profile Meeting Tips from Leah Zender

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