Small Market Meetings

MAY 2017

The Newspaper for Smaller Cities, Facilities and Planners.

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May 2017 15 Courtesy Wisconsin Dells VCB Wisconsin Dells bills itself as the Waterpark Capital of the World. robbers and serial killers. A trip to the Smokies region would not be complete without stopping by the Smoky Mountain National Park, which is the most visited national park in the country. Though the area was damaged by fires last November, most of the lush trails and mountain vistas remain as stunning as ever. "It's a big park," said Leon Downey, director of the Pigeon Forge Department of Tourism. "Out of 520,000 acres, around 11,000 burned, so only 2 percent of the park was affected. And with years of debris and accumulated clover leafs now burned away, we're going to see a lot of spring flowers that we haven't seen in a long time." Wisconsin Dells, Wisconsin As the Waterpark Capital of the World, Wisconsin Dells, Wisconsin, has been entertaining families for decades. "The entire concept of putting a roof over water parks started right here in Wisconsin Dells," said Tifani Jones, director of sales and market- ing at the Wisconsin Dells Visitor and Convention Bureau. Of the city's 20 parks, Noah's Ark Waterpark takes the crown as the largest water park in the United States, followed by the African-themed Kalahari Resorts as the largest indoor water park. "In meeting market segments where attendance is optional, destina- tions like ours are ideal for driving attendance because people think, 'This is great. I can bring the family and make it a vacation,'" said Jones. Many of the key meeting facilities in town are in these resort parks, so attendees never have to travel far to have a good time. In addition to featuring amenities like water parks, spas, restaurants and golf courses, Kalahari Resorts and the Chula Vista Resort each offer 100,000 square feet of meeting space, and the Glacier Canyon Lodge at the Wilderness and Ho-Chunk Gaming each provide 30,000 square feet of space. The Great Wolf Lodge has 7,900 square feet of space available. Outside the resorts, groups can take a Duck Tour, which serves as a "great multigenerational activity," said Jones. During World War II, amphibious Army vehicles known as ducks were used to transport troops and supplies over land and water, and groups can enjoy an

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